Design Thinking as a strategic design approach, I use methods and tools capable of analyzing the dynamics of the different markets and the competitor’s positions, analize trends and develop a design project.
Licensing strategy for MIND (Milan Innovation District) to support the consolidation activities of the MIND Ecosystem, promote the values and themes of the innovation district, and increase awareness plus credibility.
How do you create a change? By influencing the people that can make that change. We create Otis a new UNICEF mascot. It will be a product that will influence policymakers in Belgium, all through selling it to families.
Strategy for Felicia gluten free pasta in Colombia, the entry strategy, and the long term one. We design a new package to attract people and to increase digital interaction with the brand.
An independent thought-provoking space for sharing knowledge and opinions about the behaviours of people that are working, not only at the office, not only at the working place.